International Management with an emphasis in Marketing

CORE REQUIREMENTS (39 CREDITS)

The Core Foundation requirement for Quantitative Reasoning (MAT) and the International Engagement requirements may be fulfilled through courses in the major.

Prerequisites (9 Credits)

ECN 100	Principles of Macroeconomics
ECN 101	Principles of Microeconomics
MAT 201	Introduction to Statistics

MAJOR REQUIREMENTS (45 CREDITS)

BUS 115	Financial Accounting
BUS 135	Introduction to Business Systems
BUS 306	Quantitative Methods and Dynamic Forecasting
BUS 315	Managerial Accounting
BUS 326	Managerial Finance
BUS 340	Management Science
BUS 353	International Management
BUS 357	Global Information Systems
BUS 410	International Organizational Behavior
BUS 455	Global Strategic Management

Emphasis Courses (12 Credits)

BUS 136	Marketing in a Global Context
BUS 285	Integrated Marketing Communications
BUS 286	Product and Services Management
BUS 384	Global Marketing Strategies

Business Electives (3 Credits)

One course chosen from the following:

BUS 240	Principles of Advertising
BUS 373	International Entrepreneurship
BUS 379	Topics in International Management
BUS 382	Global Sales Management
BUS 385	Consumer Behavior in International Marketing
BUS 414	International Legal Environments
BUS 415	Country Risk Assessment
BUS 426	International Financial Management
BUS 485	Global Research Strategies
BUS 498	International Management Internship (Marketing experience)
BUS 499	International Management Thesis (Topic involving Marketing)

GENERAL ELECTIVES (27 CREDITS)

Complete courses in any academic discipline

* Pre-requisites may be required for courses outside of the major.

Note: All Bachelor of Arts Degrees require a total of 125 credits consisting of Core, Major, and General Elective courses and requirements. Credits required in the Core and General Electives part of the degree plan may vary depending on Core course selections.

New Work

Professor Johanna Fassl publishes Sacred Eloquence: Giambattista Tiepolo and the Rhetoric of the Altarpiece

New Work

Professor Patrick Saveau publishes Serge Doubrovsky ou l'écriture d'une survie